"Wow! That is amazing!
I can't believe that you can get a clean dry floor mat in 30 seconds."
That is the comment I hear the most. Followed by "Can I justify the cost?" Please let us help you out with this quandary. We will be focused on the biggest reasons mat washers make sense.
1st Reason Quality of the finished product
Inconsistent cleaning of floor mats leads to unhappy customers. You might have the greatest employee ever cleaning floor mats but even they cannot have the same quality level from the 1st car of the day to the 100th car.
At best, your customers will see how hard your employees are trying and might give you a pass on the inconsistency of the quality of the cleaned mats. We all can appreciate hard work when we see it.
However, if the cleaning level of floor mats is not consistent, it will be noticed. When your customers step into their car, they look where their feet are going. Making the floor mats the first thing that is noticed on the interior of the car. Will they see where they spilled the coffee last week? Or the mustard stain from last month? The mess from the kids eating in the car? Mud stains from that rainy day last week? Or even worse, will the mats be clean but still wet. That squishy feeling under your feet and the musty odor that comes from drying mats in the car. YUCK !! It is something that will be remembered when your customers are looking for the next wash.
Having a consistently great product will lead customers to your wash. Having just one bad experience will have them seeking another car wash. Let your competition have the inconsistency, you need a superior product every time.
2nd Reason Standing Out in the crowd
With the explosion in the number of car washes nation wide, being able to standout from the crowd with a superior product becomes that much more important. Would the customer base in your area drive and extra mile to receive a clean dry floor mat? If the alternative is a clean wet mat, or just a mat that has been vacuumed. The answer is an over whelming "YES!!!" Make you car wash a destination, not an afterthought.
3rd Reason Profit Center
Adding shampooed floor mats as a $5.00 option quickly allows the Extractomat Stainless Steel Mat Washer to pay for itself and become a profit center in your car wash. All in under 5 months! (10 Mat washers per day at $5.00 each)
Consistently great floor mat cleaning will bring you more customers. Inconsistent floor mat cleaning will have customers looking for a better product.
Which car wash is yours? Give us a call at +1 (833) 628-9274 or fill out the form below to get in touch by email.